Features
Overall profile score
Assessment out of 100 points + radar charts by section
Prioritized improvement areas
Recommendations ranked by impact and effort
Optimized rewrite
Headline, About, Experiences, and Skills
Content strategy
Hashtag suggestions and targeted post ideas
Competitive benchmark
Comparison with inspiring profiles on the same themes
LinkedIn SEO checklist
Optimization to be better referenced on LinkedIn
Essential elements of an optimized LinkedIn profile
1. Professional photo
Quality photo, natural smile, professional attire. 14x more views with a photo.
2. Compelling headline
40 characters max with keywords and unique value proposition.
3. Compelling summary
2-3 paragraphs that tell your story and key expertise.
4. Detailed experiences
Use action verbs and quantify your results (numbers, metrics).
Profile optimization checklist
FAQ: LinkedIn profile optimization
What is the impact of an optimized profile?
An optimized profile gets 10x more views and 5x more opportunities. Recruiters spend 7 seconds on average on a profile - make it memorable.
Do I need to pay for LinkedIn Premium to optimize?
No! 90% of optimization is free. Premium helps with advanced analytics and insights, but a well-optimized free profile performs very well.
How do I choose keywords for my profile?
Analyze job postings in your field. Use terms like "Digital Marketing", "Growth Hacking", "Product Management" depending on your expertise.
How often should I update my profile?
Update after each major project, certification or job change. A dynamic profile shows you're active and engaged.
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