LinkedIn Feed (Definition)

LinkedIn feed is the scrolling timeline on the Home tab showing posts, ads, and activity from your network and followed entities. LinkedIn's algorithm determines the order in which posts appear in the feed.

Why it matters

In 2026, appearing at the top of LinkedIn's feed is crucial for your visibility. The algorithm determines which posts appear first based on relevance, relationship strength, content quality, and predicted engagement. Understanding how LinkedIn's feed works helps you optimize your content strategy to maximize your visibility and organic reach.

Example

When you open LinkedIn, your feed displays:
  • Posts from your connections first
  • Posts generating lots of quality engagement
  • Posts relevant to your interests and sector
  • Targeted ads
The order is determined by LinkedIn's algorithm which evaluates several signals for each post.

Common mistakes

1. Ignoring feed optimization: Creating content without optimizing for algorithm signals limits your feed visibility. 2. Not understanding feed order: Thinking all posts appear chronologically is a mistake. The algorithm determines the order. 3. Ignoring initial engagement: Posts that generate little engagement in the first hours appear less in the feed. 4. Not varying content types: Always publishing the same type of content limits your feed visibility.

Related terms

See also: LinkedIn Algorithm, Golden Hour, Organic Reach, LinkedIn Engagement Rate

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